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The major global hotel management group Accor is taking proactive actions to double the number of hotel rooms under its management in Vietnam to take advantage of expected strong growth for the country’s tourism industry in the coming years.


Patrick Basset, Accor vice president of operations for Vietnam, the Philippines, South Korea and Japan, told reporters in HCMC on Wednesday that the group currently managed 13 hotels with 2,147 rooms throughout Vietnam and had committed more than 2,000 new rooms for the market by 2012.
Basset explained the additional rooms would come from nine new developments, with the 131-room Le Belhamy Hoi An Resort and Spa set for inaugurating on the coast of central Vietnam on April 1 this year.

By the end of 2010, the 360-room Pullman property in Vung Tau City and the Accor-managed Hotel De L’Opera Hanoi of 111 rooms will go online.

“Pullman Vung Tau will be the first for the brand in the country, while Hotel De L’Opera Hanoi will be the second hotel of the distinctive upscale MGallery label (after La Veranda on Phu Quoc Island),” Basset said.

In the latest announcement for Vietnam, Basset said Accor would open one new Novotel hotel in each of Hoi An, Phu Quoc and HCMC, and these three Novotel properties have 700 rooms in all.

Accor will put the 250-room Mercure Hado Hanoi into operations, the fourth property under this brand in Vietnam after Mercure Hue Gerbera, Mercure Dalat Hotel Du or Mercure Hanoi La Gare.

Also under the plan, Accor will manage two 3-star ibis hotels in Vietnam’s economic hub instead of one that the European leader in hotels announced last year. The new property is the 338-room ibis Saigon located in the downtown quarter while the other comprising of 170 rooms is in Saigon South in District 7.

Basset told the Daily after the press conference that Accor would hire around 2,000 employees for the nine developments.

“Yet, the human resource aspect remains a challenge for us, but HR development is one of Accor’s strengths. We have our own academy and are developing courses,” Basset said.

Basset said high hopes for the bright future of Vietnam’s tourism were one of the reasons why Accor was determined to boost multi-brand expansion in Vietnam. “We expect strong growth in tourism in Vietnam in the next five years. There are a lot of attractive activities for inbound leisure and business travelers,” Basset said.

“With signs of both economic recovery and a re-strengthening of tourism arrivals, Accor is confident and ready to selectively expand our presence throughout the country,” he said.

Accor’s brands the Sofitel, Pullman, MGallery, Novotel, Mercure, Suitehotel, Adagio, ibis, all seasons, Etap Hotel, Formule 1, hotelF1 and Motel 6 represent 4,100 hotels and nearly 500,000 rooms worldwide.

Source: The Saigon Times

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