» » PMH to put up Crescent luxury mall for lease soon

The Crescent mall in HCMC’s District 7 will be put up for preview on January 28 by Phu My Hung Corporation (PMH) and Savills Vietnam as the exclusive leasing and management agent before the luxury property project is open for leasing, said the developer.

This invitation-only retailer event will bring together representatives from selected international and quality local brands, according to PMH. Guests will have the opportunity to preview what the Crescent mall has to offer.

The mall in Phu My Hung new urban town is set to be one of the first international-standard shopping malls in the country, and a destination of choice for shopping, dining and entertainment, according to the corporation.

The event meant to kick off the leasing phase for the mall will introduce participants to a series of informative and entertainment activities.

A gallery corner will showcase background information, marketing efforts and media coverage related to the project, while there will also be arrangements of site visit and musical performance. This event aims to ignite the confidence among potential retailers, according to a statement from the corporation.

Scheduled to open at the end of 2011, the Crescent mall will accommodate 200 shops, a 6,000-square-meter supermarket, an international cuisine food court, an array of restaurants alfresco overlooking the water and multiplex cinema.

The mall fronts onto an outdoor plaza and courtyard area with fountains and water features. This unique setting will host not only seasonal, sportive and cultural events of the community but also commercial events for the mall.

Located in the heart of Phu My Hung new city center, the Crescent mall is the centerpiece of the Crescent project.

The first phase of the development containing 300 fully furnished serviced apartments, a world class office building and 50 retail shops is scheduled to be completed by April 2010.

“We have been very pleased with the response from retailers who have expressed interest in being part of the Crescent project,” said Mark Farquhar, national director of retail of Savills Vietnam.

“The Crescent has been successful in attracting ‘new to market’ international retailers such as the Singapore-based Boomarang and a number of the leading F&B retailers in Vietnam such as Ngoc Suong, Yeebo, and NYDC to name but a few,” he added in the statement.

The Crescent project comprises four seven-story buildings, namely Crescent Residence 1, 2 and 3, Crescent plaza and Crescent mall. The ground floor and second floor of the first four buildings are for retail spaces.

The project has total investment capital of around US$400 million.

Source: The Saigon Times

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